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Roots Data
Software · Analytics · Strategy

We build the software and analytics that move decisions forward.

Roots Data partners with leadership teams to design custom software, turn scattered data into trusted insight, and chart a clear strategy. We stay with you from the first workshop to production.

Part of the RD Analytica family

We build with the platforms your teams already trust

  • PythonPython
  • PostgreSQLPostgreSQL
  • TypeScriptTypeScript
  • Google BigQueryGoogle BigQuery
  • Apache AirflowApache Airflow
  • Apache SparkApache Spark
  • SnowflakeSnowflake
  • MongoDBMongoDB
  • RedisRedis
  • GrafanaGrafana

120+

Projects delivered

10 yrs

Building with data

8

Sectors served

95%

Clients who return

Why Roots Data

Senior practitioners who stay for delivery.

Most engagements do not fail on the technology. They fail because the people who sold the work are not the people who do it.

01

Senior people do the work

The people who scope your engagement are the people who deliver it. No handover to a junior team after signature.

02

Decisions, not dashboards

We start from the decision you need to make, then work backwards to the data. Most of what we build is what we agreed not to build.

03

Built to be handed over

Documented pipelines, plain-language runbooks and training for your team. You own the code and the account from day one.

04

Evidence you can defend

Every number traces back to a source. When your board or auditor asks how a figure was reached, there is an answer.

How we engage

Four ways to work with us.

Start small if you are not sure yet. Most long engagements began with the two-week diagnostic.

012 weeks

Diagnostic

A short, fixed-price look at the data, systems and decisions at stake. You get a written assessment and a costed plan, whether or not you build it with us.

Clarity before commitment

026–12 weeks

Project build

A defined platform, dashboard or integration delivered in two-week increments, with working software at the end of every sprint.

Shipped, documented software

03Retainer

Embedded team

Our engineers and analysts work alongside your team inside your tools and rituals, adding capacity without a hiring cycle.

Capability that stays

04Ongoing

Advisory

Senior cover for roadmap, architecture and governance decisions — for leadership teams that need judgment more than headcount.

Decisions made with evidence

Industries

Eight sectors we work in every month.

The problems repeat across sectors. The constraints do not — regulation, connectivity and seasonality all change the answer.

Financial services

Banks, SACCOs, insurers and regulated fintechs where reporting must be accurate, timely and defensible.

What we see

  • Regulatory returns assembled by hand each month
  • Customer and transaction data split across core systems
  • Fraud and risk signals that arrive too late to act on

What we do

We consolidate core banking, mobile and CRM data into a governed warehouse, then automate the returns and dashboards your teams currently rebuild every month.

5 days

Typical close-time reduction

How we work

A clear path from question to production.

  1. 01

    Discover

    Workshops and data audits to understand the real problem, constraints and what success looks like.

  2. 02

    Design

    Architecture, prototypes and a delivery plan you can review before a line of production code.

  3. 03

    Build

    Short, visible iterations with working software and dashboards every two weeks.

  4. 04

    Support

    Handover, training and ongoing optimisation so the value compounds after launch.

Testimonials

What clients say when we are not in the room.

Names withheld at client request · Attribution by role and sector

Roots Data didnu2019t just build us a dashboard. They helped us decide which questions mattered. Six months on, itu2019s the first screen our leadership team opens every morning.
Chief Operating OfficerRegional logistics operatorLogistics
Our month-end close used to consume two people for most of a week. It now runs itself. The numbers also stopped disagreeing between finance and operations, which mattered just as much.
Financial ControllerTier-two lenderFinancial services
What stood out was the handover. Documentation, runbooks, a training session for each team. We have not had to call them once to keep the platform running.
Head of ITHospital groupHealthcare
They pushed back on two of our three proposed features and were right both times. That saved us a quarter of wasted build.
Founder & CEOE-commerce businessRetail
We had eleven years of transaction data nobody had ever looked at properly. They found the patterns in three weeks and the first one paid for the engagement.
Director of StrategyInsurance providerFinancial services
Donor reporting was eating our programme staff alive. It is now generated from the same systems the field teams already use, and the reports are consistent for once.
Monitoring & Evaluation LeadNational NGOPublic sector
FAQ

Questions we are asked before every engagement.

Anything not covered here, just ask — we answer plainly.

Most engagements begin within two to three weeks of the first conversation. If you need an answer sooner, the two-week diagnostic is designed to give you one without a long commitment.

Start a project

Tell us what you are trying to decide.

A short note about the problem is enough. We reply to every enquiry within two working days with a clear, no-obligation next step.

Office
Nairobi, Kenya

Part of the RD Analytica family